Located in the heart of the university district, UniboStore is the concept shop developed by the University of Bologna to promote its new range of merchandising, consisting of accessories, gifts and an innovative line of clothing.
An innovative concept
The perfect marriage of innovation and tradition that has been a byword of the University of Bologna for over nine centuries, UniboStore is a meeting place for students, professors, local people and tourists where they can buy high-quality Alma Mater Studiorum merchandising and discover the many sporting opportunities available at the University in Bologna.
The Alma Mater Studiorum collection of clothing and accessories on sale at the UniboStore is made in partnership with Macron, the leading national and international sportswear brand. A co-branding project marked by research and innovation, while respecting tradition. These are the distinguishing features of the Macron philosophy, and are those which for hundreds of years have made the University of Bologna a point of reference for universities worldwide.